2019 will go down as one of the most important years in the history of this country as far as tourism is concerned.
The government of Ghana has made it one of its top priorities to sell the country to the outside world and open its arms to foreigners and welcome them to explore the country in terms of business and also as a tourist destination.
As a result of the great work done by the ministry of foreign affairs, our airports have seen influx of visitors at a record rate to the astonishment of the people of this nation. It is as a result of this that celebraties such as Cardi B, Rozay and others have also visited the country for the first time but what benefit does the country seek to derive from these visits?
I know some of my readers may not be direct beneficiaries from this but I will outline some impacts of the Year Of Return to the nation.
First of all, workers in the tourism sector, that is, hotel owners, cooks, entertainment centers and tourism destinations such as the Wli water falls, Aburi gardens will have huge revenue this season hence an increase in tax revenue to the country.
To add to the above, the country can take one big lesson from this, that is, with proper promotion as we have seen in the case of Rwanda, Ghana can become one of the main tourist destinations in Africa. It is possible if only we plan it well enough.
In as much as we are planning for all these, we should be weary of the fact that, if the country does not take its sanitation issues seriously, people will by all means come to Ghana but the insanitary conditions from refuse improperly disposed will make them never to return here again.
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